Order as many floor samples as you like and we'll ship all samples to you for free! You may then return them, within six months, and receive a refund for all returned samples. Please note: We do not reimburse for return shipping costs.
Non-toxic, organic, oil-based primer for indoor or outdoor applications
AFM Safecoat Naturals Performance Primer is a natural, plant-based, high-grade primer for previously painted walls, ceilings, wood and wood trim, fully cured plaster, stucco and masonry.
Unlike oil or solvent-based primers that trap in moisture and off-gas toxic chemicals, Naturals Performance Primer creates a breathable substrate for top coats that emits no harmful odors. It's non-toxic and safe for both indoor and outdoor use.
Entirely sourced from natural earth-based plant and mineral components, Safecoat Naturals products are solvent-free making them the first truly practical architectural coatings that incorporate phytochemistry.
Just like AFM Naturals paint, your painter will love this primer. And so will you, once you see how smoothly it applies and how well it covers. It has virtually no odor when dry and creates a smooth surface for topcoats to adhere to. It's much better than most other paints on the market, including even traditional paints.
Features & benefits
Superior hiding ability – provides excellent adhesion, levels gaps and blocks stains
Versatile – use on new wallboard, previously painted walls, ceilings, wood and wood trim, fully-cured plaster, stucco and masonry
Odorless when dried – pleasant to use and a delight to live with
Non-toxic – contains no harmful solvents, preservatives, biocides, fungicides, driers or other irritants
Eco-friendly – ultra low VOC (22 g/l)
State Nexus Fee may apply A state nexus fee will be applied to this item if drop shipped to the following states: . We're sorry for the inconvenience. Click here to read more about the state nexus fee.
Residential Finish Wear
Commercial Finish Wear
Forest Stewardship Council (FSC)
FSC Chain-of-Custody #
Indoor Environmental Quality/4.2 Low-Emitting Material/ Paints and Coatings: 1 point, Indoor Environmental Quality/5 Indoor Chemical and Pollutant Source Control: 1 point, Materials & Resources/6 Rapidly Renewable Materials: 1 point
LEED® Regional Materials Zip Code
Meets or exceeds California Air Resources Board (CARB) 2 requirements, SCS Gold
Surface should be clean, dry and free of oil and wax
Recommended # of Coats
Appearance When Dry
Cleans Up With
Store in cool dry place out of sunlight
Recycling or Disposal
Dispose of excess product in accordance with all local state and federal regulations, Do not throw out container unless completely empty. Pour contents onto dry cardboard and let thoroughly dry outdoors. May also be absorbed with cat litter sand or other dry materials
Finish Contains Aluminum Oxide?
Floor Item Type
Janka Hardness Rating
Number of Plys
Range of Resistance
Risk in Dry Climates
Shade (1 Light) - (7 Dark)
Strips / Plank
Surface Treatment Color
Touch Up Kit
Can be indoor?
Can be outdoor?
Max Gallons Per Minute
Max BTU's / Hour
- BTU's / Hour
Multi Control Capabilities
Temperature Range (with remote)
Color Rendering Index (CRI)
Questions & Answers
Green Building Supplies:
Area of room (sq ft):.
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