Paints & Primers

AFM SafeCoat, Naturals Performance Primer

Colors:

Scenes

Colors

Non-toxic, organic, oil-based primer for indoor or outdoor applications

AFM Safecoat Naturals Performance Primer is a natural, plant-based, high-grade primer for previously painted walls, ceilings, wood and wood trim, fully cured plaster, stucco and masonry.

Unlike oil or solvent-based primers that trap in moisture and off-gas toxic chemicals, Naturals Performance Primer creates a breathable substrate for top coats that emits no harmful odors. It's non-toxic and safe for both indoor and outdoor use.

Entirely sourced from natural earth-based plant and mineral components, Safecoat Naturals products are solvent-free making them the first truly practical architectural coatings that incorporate phytochemistry.

This primer is an ideal companion to AFM Safecoat Naturals Flat or low-sheen Pearl paint.

Why we like it

Just like AFM Naturals paint, your painter will love this primer. And so will you, once you see how smoothly it applies and how well it covers. It has virtually no odor when dry and creates a smooth surface for topcoats to adhere to. It's much better than most other paints on the market, including even traditional paints.

Features & benefits

Superior hiding ability – provides excellent adhesion, levels gaps and blocks stains
Versatile – use on new wallboard, previously painted walls, ceilings, wood and wood trim, fully-cured plaster, stucco and masonry
Odorless when dried – pleasant to use and a delight to live with
Safe – for everyone, including the chemically sensitive; learn how to test a non-toxic product for tolerance
Non-toxic – contains no harmful solvents, preservatives, biocides, fungicides, driers or other irritants
Eco-friendly – ultra low VOC (22 g/l)

Alert:

State Nexus Fee may apply
A state nexus fee will be applied to this item if drop shipped to the following states: California, Wisconsin. We're sorry for the inconvenience. Click here to read more about the state nexus fee.

This item description was written by Joel Hirshberg

Specs

Warranty
Warranties
Residential Finish Wear
Residential Structural
Commercial Finish Wear
Commercial Structural

Certifications
Forest Stewardship Council (FSC)
FSC Content
FSC Chain-of-Custody #
LEED® Qualifications	Indoor Environmental Quality/4.2 Low-Emitting Material/ Paints and Coatings: 1 point, Indoor Environmental Quality/5 Indoor Chemical and Pollutant Source Control: 1 point, Materials & Resources/6 Rapidly Renewable Materials: 1 point
LEED® Regional Materials Zip Code
Certifications	Meets or exceeds California Air Resources Board (CARB) 2 requirements, SCS Gold

Basics
Interior or Exterior	Interior, Exterior
Use On Material	Ceilings, Ceilings: Primed, Masonry, Masonry: Primed, Metal, Metal: Primed, Plaster (below ph 10), Surfaces: Primed, Walls: Interior, Walls: Primed, Wood, Wood: Primed
Use On
Location	All Rooms
Eco-replacement for	Toxic Primer
Chemically-sensitive safe	Yes learn how to test a non-toxic product for tolerance
Test before use	Yes, test on inconspicuous area
Freeze/Thaw Safe?	No

Dimensions
Coverage (1 Coat)	1-Quart = 63-75 SF 1-Gallon = 250-300 SF 5-Gallon = 1,250-1,500 SF
Coverage2
Square Feet / Box	Square Feet
Thickness or Height	"
Thickness	mm
Veneer Cut Thickness
Length	"
Length	mm
Width	"
Width	mm
Boxes / Pallet	Boxes
Square Feet / Pallet	Square Feet
Boards / Box	Boards
Pieces / Box	Pieces
Weight / Box	Pounds

Features
Minimum Order
Old Name
Material Origin	United States
Country of Manufacture	United States
Recycled Content
Shelf Life	1-Year
Use With These Prodcuts
Number of Colors	Colors
Carpet Pattern
Coordinating Border
Critical Radiant Flux
Extractable Matter
Face or Pile Weight
Fiber
General Flammability
Surface Flammability
GSA Classification
Line
Machine Guage
Moth Resistance
Pattern Repeat
Pile Height (High)
Pile Height (Low)
Primary Backing
Resistance to Insect Pests
Roll Length	'
Secondary Backing
Smoke Density
Static
Stitches Per Inch
Surface Texture, Construction, Style
Total Height
Total Weight
Traffic Rating
Tufts per Sq. In.	Tufts / Sq In
Yarn Construction
Bundles per Pallet	Bundles
Bundles per Square 6" Exposure	Bundles
Bundles per Square 7" Exposure	Bundles
Bundles per Square 7-1/2" Exposure	Bundles
Bundles per Square 8" Exposure	Bundles
Pounds per Bundle	Pounds
Pounds per Pallet	Pounds
Pounds per Roll	Pounds
Pounds per Square	Pounds
Pounds per Square 6" Exposure	Pounds
Pounds per Square 7" Exposure	Pounds
Pounds per Square 7-1/2" Exposure	Pounds
Pounds per Square 8" Exposure	Pounds
Lin Feet per Bundle	Lin Feet
Lin Feet per Pallet	Lin Feet
Rolls per Pallet	Rolls
Squares per Roll	Squares
Tiles per bundle	Tiles
Tiles per Lin Foot	Tiles
Finish Type	Primer
Base	Oil-based
Ingredients	download Material Safety Data Sheet (MSDS)
VOC Content	22 Grams/Liter
Use On Material - Condition	Ceilings, Ceilings: Primed, Masonry, Masonry: Primed, Metal, Metal: Primed, Plaster (below ph 10), Surfaces: Primed, Walls: Interior, Walls: Primed, Wood, Wood: Primed
Application Method	brush, roller, spray
Application Temperature Range	Warmer than 55°F
Application Instructions	see pdf
Surface or Product Preperation	Surface should be clean, dry and free of oil and wax
Recommended # of Coats	1
Re-coat After	4-8 hours
Drying Time	4 hours
Appearance When Dry	flat
Cleans Up With	neutral cleaners
Storage	Store in cool dry place out of sunlight
Recycling or Disposal	Dispose of excess product in accordance with all local state and federal regulations, Do not throw out container unless completely empty. Pour contents onto dry cardboard and let thoroughly dry outdoors. May also be absorbed with cat litter sand or other dry materials
Adhesive
Bamboo Construction
Bathroom Installation
Color Change
Construction
Construction Description
Durability
Edge
Finish
Finish Sheen
Finish Contains Aluminum Oxide?
Floor Item Type
Floor Pattern
Floor Type
Grade Installation
Grading
Installation
Janka Hardness Rating
Joint System
Knots
Material
Number of Plys	-Plys
Composition
Radiant Heat
Range of Resistance
Risk in Dry Climates
Style
Shade (1 Light) - (7 Dark)
Strips / Plank	-Strips/Plank
Surface Texture
Surface Treatment
Surface Treatment Color
Tile Application
Touch Up Kit
Can be indoor?
Can be outdoor?
Direct Vent?
Easy-Linkable?
Energy Factor
Max Gallons Per Minute	- GPM
Max BTU's / Hour	- BTU's / Hour
Multi Control Capabilities
Temperature Range (with remote)
Life	Hrs
Input Wattage	W
Delivered Lumens	lm
Efficacy	lm/W
Color Temperature	K
Color Rendering Index (CRI)
Equivalent Wattage	W
Energy Savings